Outsourcing to Fiji- Why it Works

Apart from making a profit, any business’s main motive is to ensure they acquire the best quality service providers at a low cost and manage overheads in the long run. 

Many companies outsource most of their customer service, sales, quality assurance, and complaint resolution work to make things easier. This simplifies operations and takes the load off of many of their employees. 

The past decade has seen a remarkable shift in the business process outsourcing (BPO) industry. Once considered a cost-saving measure for businesses, BPO is now viewed as a strategic necessity for companies looking to stay competitive in today’s global market. As a result, the industry has experienced rapid growth in recent years, with the global BPO market expected to reach USD$341 billion by 2022. 

This growth can be attributed to several factors, including the increasing demand for digital transformation, the need for more agile and customer-centric operations, and the continued rise of artificial intelligence (AI) and automation. As businesses increasingly turn to BPO providers for help with these critical functions, the industry is poised for continued growth in the years ahead.

The main reason countries like New Zealand, USA and Canada outsource to Fiji is its cost-effectiveness. For example, compared to the minimum wage rate in New Zealand of NZD$21.20 per hour, in the USA of USD$7.25 per hour and CAD$15.55 in Canada – the rate in Fiji is FJD$3.67, converting to USD$1.65

As well as being good on the pocket, it also takes a whole load off the current employees looking after such tasks.

In addition to being cost-effective, you have to offer a wide range of benefits that are also good for your services. Simply put, we do not downgrade the quality of work; it increases your chances of producing even higher quality work.


Here’s why! 

Based on how things are regarding the BPO industry in Fiji, many people aged between 18 to 25 are highly likely to take up a job in a call centre or an organisation that offers BPO services and guess what? Fiji has a total of 142,930 people who fall in this category. Irrespective of time, there will always be a good number of staff available for the job. Let’s not forget, we still have a good number of people younger than this age, guaranteeing that we will still have many employable people shortly after. Fiji’s literacy rate also remains at a high of over 90%.

At Packleader, we believe it does not matter what background a person comes from. It does not matter whether this person has the skills to work in a call centre; if a person has a great attitude, the ability to chat up a storm, and is self-driven, our training team works to build and upskill that individual to become a sales beast. 

At this age, the adaptability to technology is very fast. This means that we will have skilled individuals hired and time spent on on how to use specific software or operate various equipment will be a breeze. 

Another one of the significant factors as to why Fiji is a fantastic outsourcing destination is because Fijians have a neutral accent. Many customers expect that they speak to someone locally when they reach out for customer service. Many business services have already been outsourced to countries like the Philippines and India, whose accents are easily recognisable. In contrast, Fiji is not the same. Our close ties to Australia and New Zealand also means that we share similar cultures. 

Foreign investment in Fiji is also on a high. Being the hub of the South Pacific, Fiji has several businesses that have established their outlets in Fiji. Fiji is an ideal location because of the good infrastructure, excellent internet connectivity and 100% foreign ownership of a business as there are minimal restrictions from the country’s laws. 

On a non-stop flight, Fiji is 10 hours away from the USA, 17 hours and 10 minutes away from Canada and a mere 3 hours away from New Zealand. It is a popular destination for business travelers due to its easy accessibility and central location. Still, it can also serve as a holiday – mainly because of the country’s amazing resorts and beautiful scenery. 


Hospitality is also one of the most prominent traits of every Fijian. Having said that, expect nothing short of the best on offer for your clients and customers. The big, bright “Bula Smiles” are famous across the globe. The people behind this very smile will be the ones handling your critical work. And one of the easiest ways to set a positive tone for your customer service is by ensuring that your employees are friendly and upbeat, even when they’re on the phone. 

After all, when a customer hears a smile in the voice of the person they’re speaking to, it immediately makes them feel more positive about the company they’re doing business with.

Labour laws are quite simple. In Fiji, we do not require employers to provide insurance for employees; we don’t need them to provide employees with a special allowance for the work they are required to do as per their contract. The law is simple and easy to comply with. 

Having read all that, if you still require convincing, do a Google search and look at some beautiful beaches, resorts and activities across the country. Who wouldn’t want to pay a “work visit” to Fiji? It is geographically, financially and mentally very beneficial to outsource to Fiji. 

Get in touch with Packleader BPO. In a decade, we have a track record of providing world-class services to companies based in Australia, the United States, Canada, UK, and New Zealand. This speaks volumes of the excellent customer service we have to offer. We provide outbound telesales, customer service desk services, quality assurance and many other bespoke BPO services. Our staff work around the clock to ensure that we meet our client’s demands to the best of our abilities. Get in touch with us today! https://packleaderbpo.com/contact-us/

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